Long Story Short School of Writing

'The tribute to learning is teaching.'

PROMOTING YOUR BOOK ON-LINE

Instructor:  Francine Silverman

MAINTAINING A WEBSITE

• Reciprocal Links
  

• Book Chapters
  

• Contests
  

• Appearance Schedules
  

• Message Boards
  

• Guest Book
  

• Gift Shop
  

• Giving Voice to Others:
  

• forums for chats
  

• surveys
  

• article submissions
  

PROMOTING YOUR SITE 

• Signature lines, bookmarks, business cards.
  

• Newsletter
  

• On-line book reviews
  

• Free: Joining chats, Writing articles and Volunteer editing
  

• $$$$ - Listings and Advertising
  

FURTHER EXPANDING YOUR WEB PRESENCE

  

• Syndicating
  

• Collaborating
  

• Teaching
  

Registration:  Every fourth week - contact instructor

Workshop Duration: 3 weeks

Tuition: $75

Private Mentoring:  $35

Contact Francine.

Francine Silverman is a lifelong New Yorker who honed her writing skills as a newspaper reporter and freelance writer. She is author of two 600-page travel guidebooks, Catskills Alive (2000 and 2003) and Long Island Alive (2003), both published by Hunter Publishing. In March 2003, Fran started an ezine called Book Promotion Newsletter with 10 subscribers, and currently has nearly 1500. http://www.bookpromotionnewsletter.com. A compendium of her subscribers' best marketing strategies was turned into a book two years later. Book Marketing from A-Z, featuring 325 authors of all genres, was published March 2005 by Infinity Publishing. The 400-page paperback is in alphabetical order for ease of use, and, like the ezine, is geared to authors, publicists, publishers, book coaches, editors and ghostwriters. In 2005, Fran collaborated with author Maureen McMahon in setting up a page of author experts, where nearly 150 of her subscribers are now answering book marketing questions for free.

http://www.maureenmcmahon.com/bookmarketing.html

Register by Check.